The CEO of SEO

I’ve been running this website for more than a year now, and it’s been a learning process. WordPress helps with that process by automating a lot of the nuances of the site, and by masking my limited knowledge of html. Still, it’s been a trial and error thing.

One of the areas where we’ve been trying to improve is search engine optimization. Getting more hits and more eyeballs on the site certainly can’t hurt, and while we plug the show and blog posts relentlessly through Facebook and word of mouth, sometimes the best boost is getting someone random to check out the site and maybe listen to an episode.

We set a bunch of records for most views in a day, week, and month in April, with today being the final day of tracking in a month where we had more than 2,300 hits, a number that crushed the site’s first 4-5 months of existence. That’s a good trend. Jason’s post about the Legend of Korra led the charge, as Google seemed to love that article.

So it got me thinking: What does Google like? They’ve recently made looking that information up easier with Google Trends and Google Insights, both of which pull back the curtain on what really clicks with web users. They run information back to 2004, and I decided to take a look at the 10 most searched keywords on Google in the United states since those stats were tracked. The top 10 isn’t exactly full of surprises, but a couple items are not quite what you’d expect.

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