The CEO of SEO

I’ve been running this website for more than a year now, and it’s been a learning process. WordPress helps with that process by automating a lot of the nuances of the site, and by masking my limited knowledge of html. Still, it’s been a trial and error thing.

One of the areas where we’ve been trying to improve is search engine optimization. Getting more hits and more eyeballs on the site certainly can’t hurt, and while we plug the show and blog posts relentlessly through Facebook and word of mouth, sometimes the best boost is getting someone random to check out the site and maybe listen to an episode.

We set a bunch of records for most views in a day, week, and month in April, with today being the final day of tracking in a month where we had more than 2,300 hits, a number that crushed the site’s first 4-5 months of existence. That’s a good trend. Jason’s post about the Legend of Korra led the charge, as Google seemed to love that article.

So it got me thinking: What does Google like? They’ve recently made looking that information up easier with Google Trends and Google Insights, both of which pull back the curtain on what really clicks with web users. They run information back to 2004, and I decided to take a look at the 10 most searched keywords on Google in the United states since those stats were tracked. The top 10 isn’t exactly full of surprises, but a couple items are not quite what you’d expect.

Continue reading “The CEO of SEO”

The Monthly Legend of Korra Review: And so it begins!

Welcome everyone! This is’s monthly review/summary of what’s happened in The Legend of Korra! Every month I’ll be looking back on the adventures of Korra and her fellow Fire Ferrets as they struggle to keep peace in Republic City. If you haven’t been keeping up with the show, then what are you waiting for!? Swing by and give them a look see! [Please note that at the time of writing this episode 4 still wasn’t available on their official website.] Or do what I do and watch them through iTunes! This month I’ll be covering the episodes “Welcome to Republic City“, “A Leaf in the Wind“, “The Revelation” and “The Voice in the Night“.

As this monthly review will be touching on characters and events that have already happened in the show, Spoilers will abound. You’ve been warned… Continue reading “The Monthly Legend of Korra Review: And so it begins!”

Rack Focus Review: Pottermore

More Harry Potter

The rumors are true. An official Sorting Hat exists, and any discerning internet traveler may be sorted into one of Hogwart School of Witchcraft and Wizardry’s four reputable houses. There is celebration and derision throughout the webiverse, and a more-than-occasional worry the Sorting Hat is mis-sorting people. “But I’m a Slytherin! How can I get Hufflepuffed??” People haven’t referred to it as “Hufflepuffed”, but they should. Continue reading “Rack Focus Review: Pottermore”

Watch Me Make Endings Better (Spoilers)

Frequent show contributor and At the Buzzer movie review Gary Sundt and I are working on a few scripts to break our way into Hollywood (admittedly, Gary is doing a better job than I). I need this to happen, because right now I feel like I’m the only person on the planet who knows how to write a good ending.

Good endings aren’t hard. All you need to do is find the right blend of the ENDING TRIFECTA (patented by me). The ending trifecta is composed of resolution, satisfaction, and artistic closure. Like the perfect recipe, you need a little of each to really have a great ending. If you resolve everything by explaining what happens to every character, but the resolution is that every character is killed in a horrible fashion, this satisfies the resolution and artistic closure of your ending, but offers no fan satisfaction (unless the fans hated your characters). Likewise, if you attempt to satisfy your fans by offering a cookie cutter happy ending, you might sacrifice true character and event resolution, as well as the final exploration of your artistic themes.

It’s a tough balance. Except it’s not. Watch me cover some universally maligned endings and demonstrate how they easily could have been made better. Continue reading “Watch Me Make Endings Better (Spoilers)”


Did everyone have a good holiday?

What? You mean you didn’t get the great holiday of Earth Day off of work? Well, good thing that Arbor Day is coming up, we’ll get to take some time to celebrate that right? Oh, you don’t know what day that actually is (I didn’t either, it’s the last Friday in April).

When I say the word holiday, usually people think of Christmas, or Thanksgiving. But there are all sorts of weird holidays out there that most people don’t observe, or even know exist. I think that I’m going to use this space to educate America about our lesser known holidays. Who knows? You might just find that new holiday to love and embrace. Continue reading “Holidaze”

Going the Distance 025: Might As Well Jump

This is an ollllllld submission by Nick Fiala that actually ran in the newspaper. You’ll notice he was still a senior in college at the time. So adorable. In Going the Distance, our main character, “You,” has to manage to make his way to delicious cake. Sounds simple, right? But there are deadly spikes to deal with, and a host of other problems that appear each time. Let’s just say You fails more often than You succeeds. After all, it wouldn’t be much of a quest if You could just get cake whenever You wanted, would it? For more background … Continue reading Going the Distance 025: Might As Well Jump